We realized that it might be interesting to have a record of what the 404 error campaign looked like and ”behaved” even after it is gone. In other words, a video…
So here it is, for your viewing pleasure and with a little bit of help from YouTube:
Above: This is our first YouTube video! 🙂
Read more about the 404 error campaign
The original campaign announcement from last week, explaining the idea behind it:
404 – Price not found
Visitor feedback on the campaign, with a selection of positive and negative comments we received:
Love and hate for the 404 error campaign
